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Intranet Global Forum: The benefit of small conferences that deal with real-world challenges

Toby Ward speaks at the 2014 Intranet Global Forum

I tend to stay away from the big social media conferences that attract the same speakers over and over and over again. It’s not that I have anything against these folks; in fact, I count many of them among my friends. They’re mostly terrific speakers. And I have had great times at New Media Expo and some of the others you’re likely to hear touted every year.

Given the amount of time I spend on the road anyway, I just find my time is better invested speaking at conferences attended by the people to whom I most want to get my message across: communicators dealing with real-world issues for companies that are mostly not doing… Read More »

Did you hear the one about the senior account executive?

A good communicator is not necessarily a good manager

A PR agency senior account executive dies and appears before St. Peter, who is astonished to see the AE’s good and bad deeds are in perfect balance. With no clear destination for the AE, St. Peter decides to let him choose for himself after a tour of both Heaven and Hell. Heaven proves to be serene and peaceful, but dull. Hell, on the other hand, is one big party, the best of Vegas and New Orleans rolled into one. The AE reports back to St. Peter that he has opted for Hell, and St. Peter dispatches him there. But upon arrival, the AE sees the Hell now is nothing more than tormented souls writing in fire and brimstone. The AE tracks… Read More »

The Hobson & Holtz Report #809: Amtrak, Thomas Cook failures in communication and leadership

The Hobson & Holtz ReportIntro: FIR Interview with Leila Janah coming this week, FIR Podcast Network shows make Cision top 50 PR/Marketing podcasts recommendations;

Quick News: Tweets now appear in Google search results, communication leaders aren’t leading very well, 110 photojournalists run National Geographic’s Instagram account, the immorality of mobile ad blockers; the Media Monitoring Minute with CustomScoop:

News That Fits: Tales of failure in communication and leadership: Amtrak in the wake of the deadly Philadelphia derailment, how Thomas Cook turned a Greek holiday tragedy into a business crisis; Dan York’s Tech Report: EuroDig, WSIS, IANA and… Read More »